How to view online store statistics

The main indicators of your online store statistics can be viewed in Site Settings → Analytics → Site statistics → Online store tab.
How to view store statistics

Open Site Settings → Analytics → Website statistics → View statistics.

If the site is published on your domain, you can quickly go to statistics from the project dashboard panel.

To do this, click the "Statistics" button in the upper left corner.
Go to the Online Store tab. There are two report periods: by day and by month.

The statistics by days shows data for the last month, and the statistics by months shows data for the last year.
The tab shows a summary of the last month's information: the sum of orders, total number of orders, the average order value (median value), conversion (ratio of orders to the number of sessions), device statistics (ratio of desktop and mobile visits) and the percentage of repeat orders.

You can also see the rising and falling trends as a percentage over the previous period.
Also there are charts of the number of orders and order amounts (Total orders and Total sales). The number of orders and the total sales reports are represented as the interactive diagrams. You can switch between monthly or daily data view.
Top selling items is a report on the sales amounts of individual goods, sorted by descending.
Top viewed items is a report on the views of catalog goods cards, sorted by descending. Together with the report by the amount of orders it allows you to compare interest in the goods and the monetary result.
Efficiency of channels by revenue and top cities allow you to identify the most popular sources of transitions and cities of buyers (Channel Efficiency and Top Cities reports).
Product ABC analysis
ABC analysis is a method that allows you to classify products according to their importance and impact on sales. Go to the top of ordered items in the statistics and turn on the "ABC analysis" option.
Products will be divided into 3 groups - red (about 80% of sales), yellow (about 15% of sales) and blue (about 5% of sales). This analysis will highlight the products that contribute the most to the store's overall income and help in further planning of the assortment.
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